Ahead of the election, here’s what thousands of Coloradans told us matters most in their votes

Ahead of the election, here’s what thousands of Coloradans told us matters most in their votes

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Throughout the high-stakes, high-anxiety 2024 election, Coloradans who’ve taken our Voter Voices survey have been consistent about their top concern: Democracy and good government.

That’s the chief takeaway from the more than 7,200 people who weighed at any time, from early this spring through this week.

Their other top issues? The economy, climate and the environment, immigration and abortion.

But dig into the details of who took the survey and the top issues, and their rankings shift — rising and falling with age, gender and politics. The younger the voter, the higher “social justice and equity” ranks as a priority. Women ranked abortion much higher than men. Conservatives ranked immigration and personal liberty higher than liberals and moderates.

Still, “democracy and good government” — including preserving and protecting the rule of law and access to the ballot, finding the balance of national security and individual liberty, stopping the erosion of civility and compromise — dominated Voter Voices responses.

“Without Democracy, we have no say, no civil rights, no human rights. Everything depends on Democracy or nothing else will work,” wrote Grand Junction resident Maria Cuthbert, a Latina who identifies herself as politically liberal.

Conservatives who filled out the Voter Voices survey were far more likely than liberals to say they have no confidence that the national election will be conducted fairly. However, people across the political spectrum showed much more faith in the reliability and security of Colorado’s election system.

The anxiety, frustration and uncertainty reflected in the answers mirror the findings of a recent New York Times/Siena College poll, in which three-quarters of respondents said democracy is under threat. And, like that poll, the how and why of that threat is colored by political affiliation.

Voter Voices was an effort led by the Colorado News Collaborative and Colorado Public Radio. The Denver Post was among more than 60 Colorado newsrooms that took part, asking voters in their communities what they wanted candidates to talk about as they competed for their votes. The thousands of community responses have been used by local newsrooms to inform election stories, voter guides, candidate forums and questionnaires throughout Colorado.

The survey was not a scientific poll and the overall rankings of top voter issues reflect the tilt among respondents toward older, white women — the same demographic that is generally more likely to vote. The responses also lean to the left, a reflection in part of where most Coloradans live — the blue Front Range.

A heat map shows where responses to the Voter Voices survey by Colorado news outlets came from, by zip code.
A heat map shows where responses to the Voter Voices survey by Colorado news outlets came from, by zip code. (Provided by Colorado News Collaborative)

But the survey also drew many hundreds of responses from rural voters, conservative voters, young voters and those who identified as Latino, Black, Asian, Indigenous or members of another community of color — groups that together made up more than a quarter of all responses and whose experiences with key issues such as the cost of living, immigration or the environment influence their priorities in ways that may differ from the greater pool of responses.

Sift through the written answers to the question “What do you want candidates to focus on as they compete for your vote?” and a more detailed picture emerges of how Coloradans view the stakes of this election.

Voter Voices Election coverage

So, too, does the place where conservatives, liberals and moderates find a sliver of agreement: a desire — or an outright demand — that elected officials break free of the hold of hyper-partisanship and work together with civility and common sense.

As a Rio Grande County woman put it: “Republicans aren’t always right and all the Democrats aren’t always right. It takes a balance of somewhere in the middle.”

Here’s more of what Voter Voices respondents said they wanted candidates to focus on:

“The truth about the economy is important and how it is impacting regular people everyday,” a moderate woman from Arapahoe County said. “As a person who once thought I would be middle class and it would be easy, I no longer believe this is possible.”

“To address how they see the Constitution guiding their role in governance,” a conservative from Wiggins wrote. “I would also like them to state their plans on getting control over the bureaucracy and returning the making of laws to the legislature instead of unelected bureaucrats.”

A man who identified himself as a liberal from Brighton said he wanted to hear “discussions of (candidate) policies on economy, immigration, and the Israel conflict. Not just vague beating around the bush, as politicians are inclined to do much of the time, but give The People an idea of what their plans look like in development.”


Voter Voices survey top issues at end of 2024 election
Click to enlarge

“None of the issues will matter if we don’t have a democracy,” a Longmont moderate said. “I worry as a Black man with a biracial son and daughter if their rights will be violated, not to mention my own.”

“Tax reform!” a Craig man who identified as a liberal wrote. “I’m a low-income earner and live in a camping trailer as I can’t afford the rent prices or the cost of buying a place. Would like to see the rich pay their fair share instead of getting all these tax benefits/deductions.”

“How they are going to work WITH Congress to lower costs for Americans while also strengthening our border and helping our allies in ways that are productive for all involved,” a conservative younger voter from Jefferson County said.

“Given the two assassination attempts on the GOP candidate and 394 mass shootings in 2024, why are the candidates opposed to modernizing gun background checks by upgrading to a computer system, license and required training, and red flag enforcement?” asked a woman in Denver.

“Respect for an individual’s right to decide what is best for them. Our nation is polarized because we judge others’ choices (abortion, gun ownership, religious beliefs, etc…),” a Lone Tree moderate said.

And speaking for many respondents, she added: “Common sense is lacking to the detriment of our future.”

You can learn where your vote has the most impact on democracy and good government, the economy and cost of living, housing, the environment and climate, immigration and abortion by following the links in the box above. The Post’s voter guide is also here to help, with explainers of ballot measures and stories on major races in the election.


Tina Griego is the managing editor of the Colorado News Collaborative. Megan Verlee, public affairs editor at Colorado Public Radio, contributed to this story. You can learn more about the Voter Voice project here.

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